Sales Closing Power 2018-04-20T23:24:18+00:00

Project Description

Training Albums and CD Packaging

This project included reinventing a brand for an established sales training course. In keeping with the subject matter, the lettering in the titles was crafted to resemble gold bars. The iconic (albeit mythical) million dollar bill was incorporated into the designs as well. The scope of work extended to web graphics and social media imagery.


Development of a logo / branding system, word craft (slogan), graphic design of the manual contents and cover, and concept and production of the CD art


Creative Thinking, Idea Development, Color Theory, Identity and Branding, Word Craft, Graphic Design, 4-Color Process Printing, Dye-Sublimation Printing


Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Adobe Acrobat PDF

Here I am!

Jennifer Lee of Design Plus Web Design and Print Marketing

Hiding in the wings, as usual.

I have a long-running aversion to self-promotion (ironic, huh?) and a full-fledged photophobia. Even now, as I create this promotional vehicle for myself I can't bring myself to sit front row and center. What? Still curious? Shoot over here.