Project Description

Cherokee County Electrical Co-Op

Postcard Design, Printing and Mailing

This electricity provider recently launched their App and needed a promo to push it. This postcard was designed to deliver the exciting news item to customer mailboxes.

SCOPE OF WORK

Development of a coherent design packing a load of info into a small amount of real estate without overwhelming the reader while ensuring the promo would stand out in an ocean of mailpieces.

SKILLSET REQUIRED

Knowledge of US Bulk Mail Regulations and Sizing; Knowledge of Indicia Creation; Ability to Identify and Follow Design Restrictions and Copy Placements for Bulk Mail; QR Code Creation, Idea Development, Color Theory, Word Craft, Graphic Design, 4-Color Process Printing

TOOLS UTILIZED

Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Adobe Acrobat PDF